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Enjoy a spooky experience from creators of The Woman in Black
Friday, 14 January 2011
Anyone going to see The Woman in Black will be able to increase their levels of anticipation by having a look at an online experience based on the show.
The "immersive" application can be found via the official website and offers a video teaser of the production using Facebook Connect.
However, it is more than simply a trailer, because users can enter the world themselves thanks to an interactive format.
The content can then be passed on in the same way as a viral using social networks.
"We are really proud to be the first people in the industry to do this and it is great to give our followers something spooky," said The Woman in Black general manager Oliver Royds.
The Woman in Black has now been seen by more than seven million people at the Fortune Theatre and is soon to be released as a film starring Daniel Radcliffe.